In 1938, after years of sending products from the USA in shipping containers,
To celebrate we’re taking a look back at some of our most iconic moments and continuing to make some new ones.
Flipping the script
One of these new memories is a world-first. We’re flipping our iconic logo upside down on one of the largest billboards in the country, the Kings Cross
To celebrate our history across the decades we’re releasing a locally produced television commercial. Paying tribute to our first 80 years down under, the television commercial will make its debut during the Australian Football League and National Rugby League football grand finals this weekend.
“Coca-Cola has long been a part of the fabric of Australian culture and community,” said Christine Black,
“From the yo-yo craze of the 60s and 70s, the Surfabout competitions of the 80s, sponsorship of the Sydney 2000 Olympic Games, our backing of the NRL and AFL to more recently, our proud support for marriage equality with limited-edition ‘Love’ cans.”
The evolution of
Australia’s tastes have changed over time and so has
Australia has also been able to boast world-first flavours, being the first market to try new products like Coke Ginger, Coke Coffee No Sugar and Coke Orange No Sugar.
By Australians, for Australians
Coca-Cola has a long employment history in Australia. In 2018
Beyond just the people we employ, we also help create economic opportunity throughout the local economy. With every Australian job we create, up to four more are indirectly created across the country, contributing approximately $3.5 billion to the Australian economy every year.
Supporting the community
Whether donating money or our time, we take our responsibility to the community we call home seriously.
Stay tuned for exclusive behind the scenes footage from the TV commercial, insight into