Endless Curiosity: How to Become Young Journalist of the Year
Tehran in August is scorching hot and a world away from Sydney in winter. Curiosity was the main reason that lead journalist Eryk Bagshaw to choose the busy Iranian capital as a place for a holiday last year.That same curiosity was the reason he received a surprise phone call on a crowded Tehran street,
The Secrets Behind our Biggest Ever Sampling Campaign
How do you convince millions of Australians to say yes to a new taste? You could try and explain the flavour, but nothing actually compares to taking that very first mouthful. This was the challenge faced by the Coca-Cola team – getting the delicious new Coca-Cola No Sugar product into the hands of
What’s possible? How employee connected grants are helping young Australians
Like all parents, Danielle Tsogas’ life changed when she had her daughter, Lucia.As a new mum in the grip of the enormous first weeks of parenthood, she realised the truth in the phrase ‘friends are the family you choose.’ Danielle knew she wanted a supportive community for her daughter, and realised
Surprise! Kelly Rowland wows Parramatta with Coke No Sugar
Hanging out in Parramatta after school is something Liaana Pokoina and her mates do pretty often. Singing with Kelly Rowland? A little less often.“I was in the square hanging out with my friends this afternoon as I usually do,” Liaana said.“I asked what was going on when I saw the stage, and when
Kings Cross is not a place. It’s a state of mind.
What sits at the heart of Sydney but has no official boundaries? Kings Cross has never been a suburb, but ask any Sydneysider where it is and they’ll tell you. It’s been a site of significance for thousands of years, and these days is a byword for a state of mind.“I think what’s always been special
Who Cares for the Carers?
Who do you turn to when you’re sick? Your parents? Your siblings? Friends? What if you were the person they needed to lean on? Who would take care of you?According to the founding director of the Carers Foundation Ronnie Benbow, there are more than 3 million carers in Australia, and 400,000 of these
Coke No Sugar: Closer than ever to the classic Coca-Cola taste
Coca-Cola have answered the call for all who love the taste of Classic Coca-Cola, but are watching their sugar intake.Coke No Sugar has launched in Australia after years of research to create the best tasting sugar-free Coke ever.“We wanted the experience of drinking Coke No Sugar to be as close as
The Science of Sweet: The Making of Coke No Sugar
It may well shape up to be one of the most consequential years in the Coca-Cola Company’s 131-year history. A year that the world’s most famous drinks company embarked on a subtle but significant change in strategy.A strategy that will see it change from merely offering consumers the choice of